Engagement is a topic I frequently discuss in both my articles and in my conversations with clients and prospects. But what exactly is engagement and how do we make our online pages more engaging?
As a business owner or entrepreneur, you’re forced to have a broad set of skills. However, there’s one skill most people ignore completely: coding.
Coders look at things differently than non-coders. Software or web projects often run into issues when there’s a disconnect in the information flow between coders and non-coders. Possessing a rudimentary understanding of code will ensure everyone is on the same page, increasing the chances of project success. Here’s how:
A website needs to perform. This means a good amount of thought needs to be put into website design and usability way before any site building begins.
Today, its easy to use a service like Squarespace, Wix or Weebly and one of their premade themes to get a site up quickly and inexpensively. Or maybe you use one of the many great WordPress themes to build your site. Either way, while these sites may look good to you and your team, it’s not you or your team that’ll be using your company’s site. Your website needs to be built around your audience.
Here are 5 keys to effective website design that’ll help you achieve your online goals.